What are the characteristics, you can use to measure your e-commerce activity (except just turnover). Most of the sales and communications are direct, so you can not measure it by the number of partners/resellers/distributors. Here are examples for the software e-shop: Revenue source split Direct sales After trial Affiliate network SEM Email marketing Shareware Banners [...]
Posts Tagged ‘KIP’
How to measure e-commerce performance
September 28th, 2009 by Serguei Alleko in eCommerce | View Comments
